The Top 5 Free Internet Marketing Advertising Ideas You Probably Don’t Know About

To start right off, what are the top free Internet marketing advertising ideas that you probably have not even though of before? In today’s world where almost everyone is looking for a secondary source of income to supplement their current earnings, it really is a must for you to at least try and have an online business. With very little startup costs, you can take your pick from a number of online business opportunities and use it to supplement the paychecks that you are earning from your day job.

5 Free Internet Marketing Advertising Ideas

Let’s say that you have already chosen which online business opportunity to take advantage of. In order for your business to grow, you need to have some form of advertising. Here, we will take a look at the top 5 Internet marketing advertising ideas that you can use to promote your business – for free:

1. Distribute high-quality articles to article marketing sites.
The popularity and effectiveness of article marketing sites cannot be disputed. If you do have a flair for words, you can write the articles yourself. Make sure that it includes a link to your site at the bottom, it has a compelling title and an informative content.

By distributing your articles through ezine sites, you will create more awareness about the product or service that you are offering online.

2. Distribute ‘free premiums’ on the Internet.
If you have a brick-and-mortar business, you can use premiums like t-shirts, mugs, or key chains as a means of advertising your company. But what sort of premiums can you distribute in the online world?

Basically, you can take your pick from great-looking screen savers, mouse pointers – anything ‘cute’ and free will be grabbed by your core audience. Since it will be permanently installed on the online user’s computer, the name of your business will be instilled in their minds every time they are using the premiums that they have gotten from you for free.

3. Go for e-mail marketing.
Once you have already collected a suitable number of e-mail addresses from your customers through your website, you can use e-mail marketing as a free form of Internet advertising. This is actually the equivalent of sending out mailers via ‘snail mail’.

With e-mail marketing, you can send customers newsletters which include updates about your company as well as any other special promos that you may have.

4. Distribute online press releases.
If e-mail marketing is the equivalent of mailers, then online press releases are the equivalent of news articles printed in newspapers. The good thing about using this form of free Internet marketing advertisement is that it is current and effective. You can write a press-release type of article about something newsworthy regarding your business or the website itself, and distribute it through online wire services.

5. Take advantage of blog marketing.
Finally, you can use the popularity of blogs to advertise your business. Here, you can post funny or interesting stories about a customer’s experience regarding your product, inform online users about a new item that you are releasing, or just plain inform the readers that your product is out there.

Take advantage of these five free Internet marketing advertising ideas and experience its many benefits to your online business

Online Internet Marketing Advertising Business

If you own an online business, it’s important that you find profitable methods to advertise and market it online. Online internet marketing advertising businesses are sometimes expensive and require a capital to invest depending on the form of advertising you are doing. However, because most Webmasters don’t have thousands of dollars to invest into online internet marketing advertising business, I’m only going to discuss here free ways to get website traffic.

To start, let’s discuss the ways of doing online internet marketing advertising business. First of all, I want you to realize that your website should focus on a well specified niche that hopefully has demand. Don’t build a product and do online internet marketing advertising business; find a niche and build a product that supplies the demand. If there are already thousands of people looking for “Buy Car”, then you know this niche is profitable since you can easily provide the solution by selling a car guide or even by selling cars. It’s truly hard to force a product down someone’s throat – but it’s much easier to know what people are already looking for and simply offer it to them, and then continue on with your online internet marketing advertising business.

So you understand now – look for what people want, and then simply sell it to them. It all sounds great, but how to you research demand? Simply use the Overture keyword tool which gives you estimates of how many times each search term was searched on Yahoo!. This way, you can enter ‘belts’ for example and find that 15 000 people are searching for black belts. This would be a profitable niche, but before going onto your online internet marketing advertising business, let’s look at competition.

If you go on Google and search for black belts, you will find that over 1,500,000 websites exist on the topic. Now, this might seem like a lot, however you should now download the Google toolbar and look at each top 10’s pages Page Rank. This will tell you how important the websites are, and if you find many websites with a PR over than 5, I suggest you let the niche go. However, if the websites don’t treat black belts but red belts and have a PR of 5, you should go into the niche since your website will be treating black belts and will rank higher because the information on your site is more pertinent. Usually you should be able to analyze how hard is the competition with the number of websites displayed and with how many websites in the first 3 pages of results have a PR of over 5.

You don’t want to make your online internet marketing advertising business fail – it’ll be much more easier to dominate and profit from a niche if your product has high demand and low competition. Now that you have a niche, create a product around it. This is where your expertise might need to come in and it also means that if you have knowledge in the niche you’ll be ahead of the game. I suggest creating informational guides, such as “How to take care of your black belts” or something of the sort. Then you can write a ten-page ebook and sell it for $20 or whatever you think is reasonable. Now that your website is up, you’re ready for your online internet marketing advertising business.

Now, I’m going to be frank with you. If you performed your search of high demand / low competition properly, than marketing your website will be a joke. However the internet is not a new place anymore and more and more people are building e-businesses. The reality is that almost any niche requires work to market in. Once you build a clean, nice website and your product in your selected niche, you should primarily focus on online internet marketing advertising business.

The best way to dominate your niche, and I’m not going to lie to you, is by being ranked #1 for the term “black belts” in Google. Each time those 15 000 searches are performed monthly, your website will be seen because you’ll be ranked #1. You’ll dominate your niche, and anyone who has ever been interested in black belts will have came across your website. There are two main reasons why search engine traffic is the best:

– It’s totally free

– It’s targeted since searches are searching for “black belts” already.

The result: A lot of profit. Not only are your online internet marketing advertising business costs kept close to nothing, but you’ll be getting some of the best traffic around. If you already own a website and if you’re not practicing SEO (Search Engine Marketing), than you should start right away. If you don’t, you’ll be losing out on thousands of customers monthly.

Without a doubt, the best way to perform your online internet marketing business by getting the #1 positions on the major search engines is by using SEO Elite. This is what I suggest to all my clients and it’s truly the best way to dominate any niche.

Direct Marketing Advertising – What Are the Advantages?

Each day, business owners are learning new ways to market their small businesses. But there is no doubt that direct marketing advertising is still one of the most popular of strategies. It has helped lots of entrepreneurs to increase their sales and be known in the market.

Before, direct mail marketing is done by sending out letters and postcards to their prospects. Today, many entrepreneurs use online direct mail advertising to reach out to a wider range of market over the internet. The following are the advantages of using direct mail advertising.

Reach out to your target market. Since marketing mails are sent directly to a specific group of people, a business owner can customize the message and the approach depending on the targeted recipients. This is why direct marketing has been proven to be very efficient in encouraging people to take positive action. Furthermore, marketing mails are sent exclusively to genuine leads so that the potential to get results is much greater compared to other forms of advertising.

Get your message across more easily. Before creating their marketing copy, merchants are advised to spend time studying their market. It is a good idea to send a different batch of marketing mails to every niche. Based on the demographics shown in your mailing list, what do you think is the best approach for your intended recipients?

Track the result of your direct marketing campaign better. It is easier to track the results of your campaign through direct mail marketing. If you sent marketing emails, for example, you can simply include a discount code in your message and instruct the customer to enter the code on their checkout if they wish to buy from your online shop. Monitoring the codes you received can allow you to gauge the result of your marketing campaign faster and better.

Direct marketing campaign can be done in a small scale. For entrepreneurs who must work on a limited budget, a small scale direct marketing campaign can be executed without difficulty. For example, you can send marketing emails to a small group of people and wait for the results before launching a bigger campaign or committing a larger budget.

Gain brand name recognition. Direct mail marketing is all about repetition. You need to send your marketing mails to same recipients at least three times or more at the right intervals. Hence, if you include your brand name and logo with all your marketing mails, people will become familiar with your company and remember you more easily.

Build rapport with your customers. By regularly sending direct marketing mails, a business can easily build rapport with prospective customers. It is also an effective way to strengthen your relationship with your old clients. It is easier to build trust and encourage loyalty among existing customers when you communicate with them on a more personal level.

More cost-efficient than other marketing methods. When compared to other marketing methods, a business owner can save a great deal with direct mail advertising. Again, this form of marketing is concentrated to a limited group or niche so there’s no need to use a huge percentage of your marketing budget.

Copyright (c) 2010 Luie De Von